ICONS: Legendary Graffiti Artists Prime and Man One Talk Hip-Hop Architecture [Podcast]

ICONS: Legendary Graffiti Artists Prime and Man One Talk Hip-Hop Architecture [Podcast] cover

Yesterday, we published our first photo essay on ICONS: A Conversation with Legendary Graffiti Artists Prime and Man One. Moderated by NOT REAL ART founder Scott “Sourdough” Power, the conversation between legendary L.A. graffiti artists Prime and Jose “Prime” Reza unfolded at Helms Bakery District in Culver City, CA, as part of the traveling exhibition Close to the Edge: The Birth of Hip-Hop Architecture.

On today’s podcast episode, we present the entire conversation between Scott, Prime, and Man One during the ICONS event on Sept. 15, 2023. The three longtime friends chat about the birth and evolution of graffiti in L.A., supplementing the conversation with personal stories about their experiences in the scene. “[Graffiti] has gotten a lot more attention as an art form,” says Jose “Prime” Reza, who flooded the gallery walls of Close to the Edge with his distinct hybrid of Cholo lettering and East Coast-style writing. “[Cholo writing was] my stepping stone into the arts,” he tells Scott. “It has opened my eyes with regard to what it is and what it was used for.”

Curated by Sekou Cooke, Close to the Edge: The Birth of Hip-Hop Architecture explores the rich world of hip-hop, from the movement’s fundamental elements, like emceeing and graffiti, to its lesser-known impact on design and architecture. The exhibition includes groundbreaking work from students, academics, and practitioners that’s rooted in hip-hop’s core ethos: identity, process, and aesthetics. The exhibition features experimental visualizations, installations, façade studies, building designs, and urban development proposals.

If you missed yesterday’s photo essay on the ICONS event, make sure to head that way now. Then pop on your headphones for an in-depth conversation on the intersection of hip-hop, graffiti, gentrification, and the urban environment of L.A.

About the author 

Scott Power

As co-founder of Crewest Studio, Scott “Sourdough” Power leads the team. With over 30 years experience working in the creative and visual arts, Power has held key strategic and management positions across the creative industries including visual arts, publishing and advertising. He was worked with top tier designers, artists and organizations to create world class brands, products and content. Scott is a 2008 graduate of the AIGA Executive Business Program at Yale University. He is an author, producer, an award winning entrepreneur, Ironman Triathlete and member of The Explorers Club, husband and father.


Tags

architecture, culver city, graffiti, helms bakery district, Hip Hop, hip-hop architecture, Los Angeles art scene, west coast graffiti


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