Softbound in a gorgeous lilac cover, UK publisher Counter-Print’s latest release, Mascot, is an ode to the charming characters who inject meaning and playfulness into a brand. It also makes an eye-popping coffee table book, certain to become a colorful focal point wherever you stash it.
Featuring work from lettering artist Alec Tear, graphic designer Tais Kahatt, and illustrator Steve Gavan among others, Mascot also includes a selection of work from creative studios that specialize in brand identity. Spanning everything from tech companies and burger joints to record fairs and publishers, the work in Mascots proves these characters are as popular as ever.
Put a smile on someone’s face with a copy of Counter-Print’s Mascot, a book that celebrates a growing creative niche in contemporary graphic design. Get your copy at the link below.
Spanning everything from tech companies and burger joints to record fairs and publishers, the work in Mascot proves these characters are as popular as ever.
All photos published with permission of the artist(s); Thom Atkinson.
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