The RACER Wall Frame was designed specifically for framing and displaying marathon race bibs on the wall for under $20. Similar products on the market range in price from $50-$200. The objective was to develop a mass market wall frame that was contemporary, easy-to-use, and well-made with an MSRP of $19.95. The product’s design also had to incentivize runners to hang many together on the wall. In an addition to the industrial design, we sourced and oversaw manufacturing overseas.
The RACER Wall Frame was officially launched into the marketplace in December 2012 at The Running Event, the independent running store industry’s preeminent trade show, where it was named “Best Newcomer Product of the Year.” It also works for 8×10 race photos too.